RESEARCH IMPACT REPORT 2025
A MESSAGE FROM THE DEAN
A continuation of excellence. That is just one way to describe the research and outreach enterprise here at Culverhouse. We have retained our position on the University of Texas at Dallas Naveen Jindal School of Management’s Top 100 Business School Research Rankings list, which is a primary indicator of a business school’s research productivity. Culverhouse comes in at 90th place in North America and 82nd among American institutions. Culverhouse is also the only B-school in Alabama to make the list.
This is all thanks to the team of brilliant, hard-working, and accomplished faculty here at Culverhouse. We are quite proud of their contributions to their respective fields, to society at large, and to the institution’s reputation.
In other news, we have launched a real estate undergraduate major to complement our other academic offerings in that area. Our real estate minor is one of the largest in the country — over 900 students enrolled—so a complete major is a logical response to industry demand and student interest. And we are again blessed to retain our spot on the top step as the largest college on The University of Alabama campus with well over 10,000 students.
I must also congratulate one of our own: Dr. Daniel Bachrach, a professor of management and the Robert C. and Rosa P. Morrow Faculty Excellence Fellow, received UA’s Burnum Distinguished Faculty Award this year, which recognizes and promotes excellence in research, scholarship, and teaching during a distinguished UA career.
As part of the award ceremony, Dr. Bachrach gave a presentation to our colleagues on the role of “transactive memory systems,” or TMS, on the performance of teams. This research has deep relevance and impact on industry and our understanding of how people within teams work together effectively and efficiently.
Speaking of teams: the great work that happens within our college is attributable in part to a culture that prioritizes collaboration and collegiality. I am grateful to all our faculty and staff for doing their part in helping make Culverhouse the very special place that it is.
You can keep up with our ongoing research at our website: research.culverhouse.ua.edu. And as always, you can reach out to Associate Dean for Faculty and Research Dr. Shawn Mobbs at hsmobbs@ua.edu with questions or to get connected.
Thanks, and Roll Tide!
Dean Kay M. Palan
kmpalan@ua.edu
Culverhouse College of Business
The University of Alabama
THE GREAT WORK THAT HAPPENS WITHIN OUR COLLEGE IS ATTRIBUTABLE IN PART TO A CULTURE THAT PRIORITIZES COLLABORATION AND COLLEGIALITY.
RECENT RESEARCH
Don’t Take the Bait
One of the worst and most helpless feelings in the world is to get scammed by a phishing email. Chances are that your inbox has been flooded with many of those sketchy emails, waiting for you to take the bait.
The Right Gift at the Right Time
Everyone has gotten a free gift from a business at some point. It could be a discount coupon or gift card, product samples or maybe even some high-end merchandise.
A Smarter Way to Map Communities
Connections are important. In the marketing world, it’s crucial to identify consumers with similar behaviors and preferences to ensure more personalized marketing strategies.
A Tip of the Hand?
If you’ve ever played poker, chances are you used strategic reasoning, a method of thinking that involves making informed decisions by understanding and anticipating the actions of others.
Sales Power
Research uncovers relationship between online reviews and marketing promotions.
Friends in High Places
Study Finds CEO Connections Give Managers an Edge—But at What
Cost?
Divide and Decline
A recent academic study has found that dividing local governments, a process known as “fragmentation,” can negatively impact economic growth.
Stock Market Mood Swings
In finance, it’s generally believed that taking on more risk should lead to higher returns. It doesn’t. It’s a puzzle that has long confused financial experts.
Rethinking How We Save Endangered Species
Protecting endangered animals is always a race against time. Getting data about species that are threatened and are on a trajectory for extinction is all about speed.
In It for
the Benefits
It’s no secret compensation is a key element in job satisfaction. Part of that compensation is employee benefits, which makes up 38% of an employer’s total cost. That’s a major financial commitment for companies.
CULVERHOUSE HIGHLIGHTS
Bachrach Receives UA Burnum Award for 2025
Culverhouse Holds Steady on UT Dallas List for 2025
Ten Culverhouse Faculty Noted as Top 2% Researchers Cited
Coming Up: Culverhouse Business Analytics Summit
Preston McGee to Lead College’s Outreach Efforts in Selma
Record Participants for Student-led Tech Weekend
Culverhouse Faculty Lead Session at Joint Statistical Meetings
Culverhouse Distinguished Speaker Series Highlights
NEW FACULTY APPOINTMENTS
CULVERHOUSE SCHOOL OF ACCOUNTANCY
Jessica Filosa
Assistant Professor
PhD in accounting from Virginia Tech
Haley Daniel
Clinical Instructor
MAcc from Auburn University
ECONOMICS, FINANCE, AND LEGAL STUDIES
Mustafa Emin
Assistant Professor
PhD in finance from the University of Florida
Jeanna Kenney
Assistant Professor
PhD in applied economics from the Wharton School
INFORMATION SYSTEMS, STATISTICS, AND MANAGEMENT SCIENCE
Daniel Balena
Clinical Instructor of Applied Statistics
MS in mathematics with a focus in statistics from The University of South Alabama; JD from Georgia State University College of Law
Craig Fulda
Clinical Instructor
MS in management information systems from The University of Alabama
Yaofang Hu
Assistant Professor
PhD in statistics from Southern Methodist University
Caroline Jenkins
Clinical Instructor
MS in applied statistics from The University of Alabama
Gabriella Mallmann
Assistant Professor of Cybersecurity
PhD in management information systems from the Federal University of Rio Grande do Su
Xueze Song
Assistant Professor
PhD in operations management from the University of Illinois Urbana-Champaign
Goutham Takasi
Assistant Professor
PhD in management science from the University of Texas at Dallas
MANAGEMENT
Douglas Watson
Clinical Instructor
MBA and MS in management information systems from The University of Alabama
MARKETING
Douglas Albertson
Clinical Instructor
MBA from the University of Portland
Virginia Rolling
Clinical Instructor
MBA from Georgia Southern University
Qin Wang
Assistant Professor
PhD in marketing from Arizona State University
Discover stories about the Culverhouse College of Business community in the just-updated Culverhouse newsroom. There you will also find media highlights, student and alumni profiles, and annual reports.
